Advertise Purple is Named a Fastest Growing Company by Inc. Magazine for the Fifth Year in a Row

By Alex Cramer

It’s easy to get caught up in the grind. Day after day at Advertise Purple, we push ourselves to be the best by devising growth strategies, crunching data, and relentlessly working the phones because we know that’s what it takes to deliver results for our clients.

But when you have your nose to the grindstone every day, it can be easy to lose track of the big picture and not appreciate everything we’ve achieved as a company over the years.

That’s why it’s important to take the time to celebrate big wins when they happen.

So you’ll forgive us if we weren’t answering calls or returning emails for a few minutes on August 16 because that’s when we learned that Advertise Purple was named to the Inc. 5000 list of fastest-growing privately-held companies for the fifth year in a row.

BOOM

To put that in context, there are approximately 35 million private companies in America, so just making it into the top 5000 is an impressive accomplishment, and we were thrilled to see that our annual growth rate of 394% pushed us into the top third of companies on the Inc. list.

Not bad for a Tuesday.

It’s rare for any advertising or marketing agency to make the list, and no affiliate management OPM has accomplished our consecutive streak of appearances ever.

When you’ve been in business for over ten years and have delivered over three billion dollars in sales for clients, you get a lot of questions about how you’re able to continue building so much growth as a mature company.

From our continued development of Purply™, our proprietary machine learning sales technology, to our status as a Platinum Partner with Rakuten Advertising, one of the biggest affiliate networks in the world, there is a lot for us to talk about. Still, we know that the most important component of our growth is how we invest in the success and development of our individual team members.

Our leadership constantly searches for ways to build up and support our team through leadership seminars, company retreats, and an aggressive approach to promoting from within….and of course our group outings to Dodger games, bowling nights, and team dinners all help after long days in the office.

To get a better understanding of exactly how AdPurp has been able to maintain such an explosive rate of growth for a solid half decade now, I’ll hand the mic over to our illustrious founder and CEO Kyle Mitnick to explain how he’s led our company to the top.

“What an honor to make this list for the fifth consecutive year. Since the early days at Advertise Purple, we’ve made a concerted effort to push the boundaries of what is possible in our ecosystem. We challenge our teams to find better solutions, build better processes, and continue to take calculated risks, all in the name of improving client outcomes. Today, we get to celebrate those decisions and reflect on our successes. Tomorrow, we center ourselves and return to delivering unparalleled service for our brands.

Thank you to Inc., our customers, and most importantly, our fantastic AdPurp team.”

Call it bragging or call it facts, but we think that we have the best team in the game, and it’s their relentless hard work servicing our clients has pushed AdPurp to be the best. 

We’re not a company backed with big-time VC money or Angel Investor cash. We can’t afford to run years of losses while we grow our business. We have to win every day to survive, and the fact that we’ve been growing as a business for over a decade should tell you that we’re pretty good at winning.

And while victory is always its own reward, it’s also nice to have a little external validation that what we’re doing is working.

There are few easy days at Advertise Purple, but that doesn’t mean that we don’t have a lot of good days, so while we will pause and take a moment to celebrate this win, we also know that the only thing better than crashing this list five years in a row….is making it for six.