Posts
Hooks to Boost Your Affiliate Marketing Efforts
In affiliate marketing, capturing and retaining the attention of your target audience is the key to success. Achieving this lies in crafting compelling hooks that…
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Affiliate Marketing Glossary: What All These Words and Acronyms Mean
Understanding the specialized terms and acronyms used in the affiliate marketing world is a key to success. Whether you’re an affiliate, advertiser, or just curious…
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Sustainable Shopping Trends: Insights and Strategies for E-Commerce Brands
In recent years, consumer behavior has shifted significantly towards more sustainable shopping practices. The demand for eco-friendly products and brands committed to sustainability is on…
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Tips For Building Strong Relationships With Affiliates
There’s a reason affiliate marketing is also known as partnership marketing, it thrives on strong relationships. As a win-win strategy, it’s nearly impossible to see…
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The Power and Importance Of Brand Guidelines In Partnership Marketing
Maintaining a consistent and recognizable brand image is crucial for long-term success. Just think about brands like Nike, Apple, and McDonald’s who you can instantly…
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Prepare Your E-Commerce Brand For Prime Day 2024
Prime Day isn’t just an Amazon event anymore. The two days of exclusive deals have morphed into an online shopping extravaganza that impacts the entire…
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Strategies To Prevent Cart Abandonment & Maximize Conversions
Cart abandonment can pose a significant challenge for e-commerce businesses and it’s not uncommon. In 2023, 70% of online shopping carts did not complete the…
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Brand Pain Points That Can Be Relieved With Affiliate Marketing
There are several challenges brands can encounter that hinder growth and profitability. From limited team resources to marketing with a constrained budget, these pain points…
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Types of Publishers For Affiliate Marketing Content Opportunities
While numerous digital marketing strategies exist to enhance brand awareness, leveraging content affiliates stands out as one of the most effective. Content affiliates are partners…
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Advertise Purple Receives 2024 SAMMY Award For Advertising Technology
Advertise Purple has received the 2024 Sales And Marketing Technology Award, being named Organization of the Year for Advertising Technology. Presented by Business Intelligence Group…
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