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The Four Types of Influencers According to a Study By Swiss Marketing Professors

By viktar / September 17, 2019

If you live in Los Angeles or New York City (or even if you just follow people who live there), you might be familiar with…

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How Millennials Choosing to Raise Plants Over Kids and Pets is Affecting E-Commerce in the Home Improvement Space

By viktar / September 12, 2019

If there’s one thing we’ve learned in the 2010s, it’s that millennials gonna millennial. Not only are we having kids and getting married later in…

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Ad Purp Profiles: Taylor Kim on Opportunities For Success & Growth at Advertise Purple

By viktar / September 10, 2019

Taylor Kim started at Advertise Purple in April and has been a key contributor from the jump. Working in multiple verticals as an account manager,…

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6 Tips For Maintaining an Effective Affiliate Marketing Strategy

By viktar / September 4, 2019

Hopefully, if you’re reading this, you already have a pretty decent idea of what affiliate marketing is. After all, you clicked on a link to…

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Ad Purp Profiles: Ally Winters Explains Why Affiliate is the Future of Influencer Marketing

By viktar / August 31, 2019

I had the pleasure of sitting down with Ally Winters, account manager at Advertise Purple, who walked me through many different aspects of her career…

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Attention Brands: Why Black Friday and Cyber Monday Shouldn’t Be Your End-all Be-all in Q4

By viktar / August 28, 2019

Whether we’re talking e-commerce or in-store foot traffic, it should be a surprise to no one familiar with how calendars work that the fourth quarter…

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Advertise Purple’s ‘2019 Inc Best Places To Work’ Party Was Lit – Do The Kids Still Say Lit?

By viktar / August 24, 2019

Here at Advertise Purple, we’ve been receiving lots of accolades recently surrounding the success of our business and the happiness of our employees. One of…

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The 5 Best Ways To Drive Traffic To Your Website

By viktar / August 23, 2019

Website traffic is the lifeblood of every online business. More visitors to your website means more potential customers seeing your products. The more people you…

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Affiliate Marketing Strategies for 2019

By viktar / August 17, 2019

As the digital landscape changes, affiliate marketing strategies also need to adapt to keep up with the pace. Search engine optimization, email marketing, and the…

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Advertise Purple: Where Happy Employees Lead to Award-Winning Revenue Growth

By viktar / August 17, 2019

You always hear about “work-life balance” at companies looking to attract stellar new hires.  I mean, it makes sense. You want your employees to be…

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An Argument Against ‘Buffet Logic’, For Affiliate Marketing

By viktar / August 10, 2019

I have a confession. I am addicted to the $13.99 all you can eat buffet down the street from my apartment. Mind you; I use…

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A Hierarchical Breakdown of the Dogs of Ad Purp

By viktar / August 3, 2019

Advertise Purple is one of Inc’s 2019 Best Places to Work in part due to the room for growth, generous perks such as unlimited PTO,…

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A Brief History of Affiliate Marketing

By viktar / July 31, 2019

Being the best affiliate marketing agency doesn’t happen overnight. It takes iterating tirelessly, providing the best client service, being experts on the industry, and knowing…

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Silicon Beach and Balancing Attractive Startup Culture With Results

By viktar / July 26, 2019

Los Angeles and Hollywood, of course, go hand in hand. There’s really no disputing that. One of this summer’s most star-studded blockbusters is focused on…

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Ad Purp Profiles: Valerie Silva, Analyst

By viktar / July 23, 2019

Valerie Silva, a marketing analyst at Advertise Purple, is a perfect example of someone who takes full ownership of her role and helps those around…

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6 Tips For Training Millennials

By viktar / July 19, 2019

Millennials get a bad rep. For no real reason. While some employers may claim they’re hesitant to hire us, believing we’re all lazy and self-absorbed,…

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Successfully Measuring the ROI of Influencer Marketing

By viktar / July 17, 2019

Influencer marketing is one of the hottest channels of the last few years. It’s grown into a multi-million-dollar industry and doesn’t look set to slow…

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How Searching for the Right Marketing Affiliates Without Help Can Be Like Shopping in the World’s Most Confusing Grocery Store

By viktar / July 16, 2019

Affiliate marketing described in the form of a somewhat aggressive (but accurate) analogy based on supermarkets: Imagine a massive fully-stocked supermarket without any labels in…

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What is an Affiliate Program? Thought You’d Never Ask…

By viktar / June 21, 2019

Are you thinking about signing up to an affiliate program or running one for yourself? Affiliate marketing is one of the fastest growing digital channels…

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The Secret to Hiring the Best Affiliate Account Managers in the Game

By viktar / May 14, 2019

In order for Advertise Purple to deliver on our promise of superior affiliate management, we rely on having the best team possible. So when it…

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How Unlimited PTO Positively Affects Employees

By viktar / May 10, 2019

Offering unlimited PTO might sound like a sure-fire way for employees to abandon all work, but we’ve noticed the opposite; We find ourselves encouraging our team members to take more time off for themselves.

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Affiliate Marketing 101

By viktar / May 9, 2019

Curious about affiliate marketing and how it can help build your business? You’ve come to the right place. But to understand affiliate marketing, one must…

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5 Reasons to Start Affiliate Marketing Right Now

By viktar / May 1, 2019

Affiliate marketing is more popular than ever and only looks set to grow. It currently drives 16% of e-commerce sales, equal to email marketing and…

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Affiliate Program Management

By viktar / April 10, 2019

Affiliate program management can take the time and hassle out of your partnership program. Although affiliate marketing generates a high ROI, it can also be…

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E-commerce Trends for 2019

By viktar / March 15, 2019

Are you looking to get ahead of the next e-commerce trends in 2019? Understanding what’s set to grow (and what’s just a passing fad) can…

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5 Affiliate Marketing Trends in 2019

By viktar / February 20, 2019

Are you wondering which affiliate marketing trends are set to explode this year? How will machine learning affect SEO? Or content marketing be influenced by…

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Affiliate Pro Tips: How to Make Sure Your WordPress Site is Secure

By viktar / January 24, 2019

For most online business owners, security isn’t necessarily high on their list of priorities. Sure, we all know it’s important, but it’s sales and marketing…

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Great (and Free) Affiliate Marketing Resources

By viktar / January 21, 2019

Looking for free affiliate marketing resources that can help you generate more revenue? We’ve scoured the internet for the best tools, templates, and educational information…

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2019 New Years Resolutions for Affiliate Marketers

By viktar / January 1, 2019

The new year is often a time of reflection and an ideal opportunity to make resolutions for your business. Whether it’s to start doing something…

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In-House Affiliate Program Vs Hiring An Agency

By viktar / December 14, 2018

The decision to run an in-house affiliate program can be a tough one. Weighing up the pros and cons of having a dedicated team member…

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Affiliate Marketing Companies – Driven for Results

By viktar / November 21, 2018

Affiliate marketing companies leverage the most powerful concept in business: the win/win situation. Organizations only pay for the sales that are generated and affiliates receive…

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4 Steps to Maximize Affiliate Promotions this Holiday Season

By viktar / November 14, 2018

Are you planning affiliate promotions for the coming holiday season? It’s a busy time of year for shoppers which means there’s plenty of revenue up…

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Ecommerce Online Holiday Preparation 101

By viktar / November 7, 2018

The last quarter of the year is by far the busiest for most online retailers. With more than 40% of revenue generated between October and…

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Characteristics of a Successful Affiliate Manager

By viktar / October 9, 2018

Affiliate marketing can be a highly effective way to generate sales for your business. But what kind of person does it take to get the…

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4 Ways Social Media Can Help Your Affiliate Marketing Strategy

By viktar / September 17, 2018

Most businesses utilize social media to promote their brand and build relationships with potential customers. It’s a highly popular marketing channel thanks to its expansive…

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10 Affiliate Marketing Strategies to Boost Income from Your Blog

By viktar / September 7, 2018

Are you keen to promote affiliate products but unsure where to start? Maybe you’ve already joined some programs but aren’t seeing the results you’d hoped…

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Influencers + Affiliate Marketing = Win City

By viktar / September 6, 2018

The rise of influencer marketing has been meteoric in the last few years. A recent survey found that 94% of marketers who use influencer marketing…

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5 Tips for Growing Your Lead Generation Business with Affiliate Marketing

By viktar / July 19, 2018

If you run a lead generation business, then you may have dismissed affiliate marketing as a channel. It can seem tricky to create a successful…

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Affiliate Marketing Trends to Watch in 2018

By viktar / July 13, 2018

Affiliate marketing trends can change quickly so it’s important to keep your finger on the pulse. The online space moves at lightning speed and anyone…

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By viktar / June 21, 2018

  CONNECT TO AN EXPERT   Headquarters: Advertise Purple 2200 Michigan Ave, STE A Santa Monica, CA 90404 Phone: 424-272-7400 For new partnership and affiliate…

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Launching an Affiliate Program? 5 Steps to Do It Right

By viktar / June 7, 2018

Launching an affiliate program can skyrocket your revenue, but some businesses are reluctant to get started. Whether it’s due to lack of time, expertise, or…

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4 Myths About Affiliate Marketing

By viktar / May 17, 2018

For many people, affiliate marketing seems to be shrouded in mystery. With so much misinformation on the internet, it can be difficult to separate fact…

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5 Big Mistakes Affiliate Marketers Make

By viktar / May 12, 2018

Over the last nine years, we’ve worked with hundreds of different clients. Our team has seen every type of affiliate program, from large-scale enterprise setups…

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Influencer Growth Driven by Instagram

By viktar / April 17, 2018

Influencer marketing has seen rapid growth over the last 18 months and looks set to continue throughout 2018. According to research by Klear, influencer posts…

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The 5 Best Ways To Drive Traffic To Your Website

By viktar / April 13, 2018

Website traffic is the lifeblood of every online business. More visitors to your website means more potential customers seeing your products. The more people you…

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Affiliate Marketing Companies – Driven for Results

By viktar / February 20, 2018

Affiliate marketing companies leverage the most powerful concept in business: the win/win situation. Organizations only pay for the sales that are generated and affiliates receive…

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Ecommerce Marketing Strategy (4 Major Factors for Success)

By viktar / February 18, 2018

(4 Major Factors for Success) An effective ecommerce marketing strategy is essential for success. With so much online competition and increasingly high customer expectations, how…

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Negotiation Tactics to Every Marketer Should Know

By viktar / January 1, 1970

Being an expert in negotiation will help you in a lot of situations in life but particularly in getting the most out of deals and…

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DIY Affiliate Program for Beginners

By viktar / January 1, 1970

In 2023, affiliate publishers are one of the most lucrative marketing avenues for brands to generate revenue. Since there are all different types of affiliates…

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Morgan Stanley Projects Massive Growth in E-Commerce Markets

By viktar / January 1, 1970

It’s easy to feel pessimistic these days. From our 401k’s to our crypto wallets to our politics, it feels like everything is crashing down into…

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