Chatbots have evolved beyond customer service tools, now powered by AI, they can now be utilized as essential partners for your affiliate marketing strategy. These virtual assistants are driving sales, reducing cart abandonment, transforming how brands engage with customers, and enhancing the overall online shopping experience. By integrating AI chatbots as technology affiliates, e-commerce brands…
Read MoreEarly Insights & Trends Into This Year’s Holiday Shopping
Early reports from Mastercard SpendingPulse reveal that US retail sales grew by 3.8% this holiday season, which spanned from November 1 to December 24. The last five days alone account for 10% of all holiday spending. This season has underlined…
Prepare Your E-Commerce Brand for Q1 2025
Set the foundation for a successful 2025 with a strong Q1. Taking strategic actions during January, February, and March will set your e-commerce brand up for sustained growth throughout the rest of the year. Let’s dive into nine tips to…
The Power Of Micro-Influencers In Affiliate Marketing
In recent years, there has been a shift in the way brands connect with their consumers, especially through affiliate marketing. While celebrity endorsements and mega-influencers once dominated the space, brands are now turning their attention toward micro-influencers. A move that…
Trends That Will Shape E-commerce In 2025
As the new year quickly approaches, we can prepare for shifts in consumer behavior, advances in technology, and more trends that will affect the e-commerce industry in 2025. Insights from Cyber Week offer a glimpse into what’s to come, highlighting…