AdPurp Press
Why Diversity Matters at Advertise Purple
We need to do more. That’s the simple truth we learned when we took the time to examine our own efforts to improve diversity, equity and inclusion (DEI) both within…
Artificial Intelligence Leads the Way at Advertise Purple
By Alex Cramer To be good at anything, you need to work hard. But to be great at it, you need to be obsessed. It’s why Lebron James shoots jumpers…
How Your Brand can Benefit from the Hottest Valentine’s Day Trends
Anyone who’s ever shown up empty-handed for a Valentine’s date quickly learns that there are certain expectations that go along with America’s designated day for love. Flowers are the bare…
Advertise Purple Delivers Big for Financial Services Companies
Why do I need affiliate marketing? Admittedly, that’s a question we hear a lot from prospective clients, but it’s one that we hear the most from financial services companies. After…
The Importance of Affiliate Diversity in Your Program
So far, so good. You’ve launched your affiliate campaign, built strong partnerships with your affiliates and your starting to see If all of your revenue is coming from just a…
Affiliate vs. Amazon Marketplace: Which one is Right for Your Brand
Why don’t I just sell on Amazon? That’s a question we hear all the time from prospective clients who want to know why they need an affiliate marketing campaign when…
Advertise Purple’s International Team Delivers Sales World-Wide
At Advertise Purple…we like to think big. Big, like the billions of dollars worth of sales we’ve overseen in the last decade. Big like the thousands of high-performing affiliates we…
Why the end of 3rd Party Cookies Makes Affiliate Marketing even more Valuable
Third-party cookies are dead. Ok, to be fair, its more like they’re in the ICU with a terminal diagnosis, but the point is that in 2023, Google Chrome will join…
Understand the Value of an Affiliate Network
Affiliate marketing is kind of like flying a fighter jet. It can be a lot of fun to race across the sky, but that doesn’t mean it’s easy. In the…
The Most Valuable Benefits of an Affiliate Marketing Campaign
What’s 2+2? What date is Cinco de Mayo? Does pineapple belong on pizza? The answers to some questions seem so obvious that they’re barely worth asking. Like if I were…
The Three Most Important Affiliate Marketing Trends for 2022
Have you ever watched an F1 race where drivers speed around turns and race down straightaways going 200 MPH and have to make life-or-death decisions while moving at breakneck speeds?…
Advertise Purple’s International Partnership Team Heads to Affiliate World Conference in Dubai
Between travel bans, quarantines and vaccine requirements, it’s not easy to leave a foreign country these days. Fortunately, the same isn’t true for foreign money. Whether it’s dollars, euros, pounds…