AdPurp Press Archives
4 Things to Get You Ready for Q4
October = spooky season but it also means the holidays and Q4 are right around the corner. Even though we’re still a couple months out, when it comes to affiliate…
Inflation Prices are Pushing Brands Down Alternative Routes of Advertising
Unless you’ve been peacefully in hibernation for the past 3 years you’re more than aware of the steady increase in prices for just about everything. It’s hard enough to get…
Our team takes on thought-provoking discussions and beachfront networking at CJU 2023
This past week a few lucky members of our team got to drive up the coast on PCH from Santa Monica to Santa Barbara to attend one of our favorite…
Advertise Purple Tops the Inc. 5000 List for a Sixth Year in a Row
Today we’re here to celebrate another huge win for Advertise Purple. We’re back again to claim our spot on the Inc. 5000 list of the fastest growing private companies for…
The Psychology of Affiliate Marketing
To be successful in marketing you have to do more than talk about a product’s benefits and give your audience a promo code. You need an adept understanding of how…
Takeaways from Affiliate Summit East & A Trip to NYC
A couple weeks ago our team boarded a plane from LAX to JFK to attend the OG affiliate marketing conference, Affiliate Summit East. ASE, and its west coast counterpart, ASW…
Local and micro-publishers might be the missing piece to your affiliate program… and here’s why?
There are hundreds of thousands of affiliates out there, each with their own unique platform and strategies for connecting customers with your brand. Most of these lesser known publishers get…
Simple Growth Strategies to Start Creating Value Today
Achieving sustainable growth is essential for long-term success as a company, and affiliate marketing is what brands are leaning on in 2023 to optimize their marketing dollars with performance based…
Affiliate 101: Optimizing Returns
We’re experts in ROI at Advertise Purple, achieving 900% ROI across all our clients’ affiliate campaigns. It wasn’t easy to figure out the right investment strategy to maximize our returns…
Business Intelligence Awards Advertise Purple Their Marketing Technology Award
Today, the Business Intelligence Group named Advertise Purple Organization of the Year, in the 2023 Sales and Marketing Technology Awards program, aka The Sammys. The Sammys honor organizations and products…
Why a Multi-Channel Approach in the Only Approach
The iPhone changed the way we interact with technology, making it such an integral part of our lives. Before Apple introduced the smartphone people only used their cell phones to…
Affiliate 101: Navigating Partnerships Marketing for Beginners
In the early 2000s, digital marketing was just beginning and the concept of affiliate marketing didn’t even exist. Flash forward to 2023 and 80% of brands are forming strategic partnerships…
