AdPurp Press
Publisher Spotlight: Rakuten Rewards
By Alex Cramer What better way to ring in the new year than a bump in affiliate sales? If you want to drive big sales, then you need to work…
How to Create Employee Satisfaction During Turbulent Times
By Alex Cramer You’ve read the headlines while scrolling through the newsfeed on your phone, and so have your employees. Inflation is up, interest rates are rising, and the stock…
Advertise Purple is Named a Fastest Growing Company by Inc. Magazine for the Fifth Year in a Row
By Alex Cramer It’s easy to get caught up in the grind. Day after day at Advertise Purple, we push ourselves to be the best by devising growth strategies, crunching…
How to Build a Community Around Your Brand
By Alex Cramer As the great philosopher Biggie once said “Mo’ money, mo’ problems,” or in other words, sometimes the solutions to your problems can also be their causes. That’s…
Why you Shouldn’t Trust 3rd-Party Consumer Data
By Alex Cramer Would you pay full price for a car that didn’t have wheels? Or would you go over-asking for a house that had no roof and a family…
Considering the Meaning of Juneteenth
By Alex Cramer If I were to ask you when slavery ended in America, those of you who paid attention in history class might say something like January 1, 1863,…
Advertise Purple’s New Hybrid Work Model is a Success
By Alex Cramer Remember when we had to work from home all the time? It was great! You’d roll out of bed in the same pair of sweats you’d worn…
A Guide to Understanding Your Affiliates
By Alex Cramer If I told you a bunch of animals broke out of the zoo, you’d probably be pretty curious about what kind they were. If it was elephants…
Advertise Purple Recognizes Top Performers in Cabo San Lucas
Cabo San Lucas…beautiful blue water, white sand beaches and warm tropical sun. It’s the perfect place to relax, stare at the waves or lounge by a pool. In other words,…
Affiliate Marketing vs. Paid Advertising
By Alex Cramer The average Super Bowl commercial costs about $5.5 million for thirty seconds of airtime. Per second, it’s the most expensive advertising real estate in the world. And…
AdPurp Makes Global Connections at the Affiliate World Conference in Dubai
By Alex Cramer There’s a common phrase that will probably be meaningless to younger generations: “water cooler talk”. We lost a lot during Covid, and while it wasn’t the most…
Why You Need to Optimize Your Brand for Mobile Shopping
By Alex Cramer Willie Sutton was one of the most famous bank robbers in American history. He held up his first bank at the age of seventeen and over a…
