Growth Tips
Ways To Prepare Your Brand For Cyber Week 2024
Cyber Week 2024 is almost here, and with it come many opportunities for brands to reach and connect with eager shoppers. From Thanksgiving on November 28 to Cyber Monday on…
2024 Online Holiday Shopping Forecast: What to Expect and Key Trends
Holiday shopping season is officially underway, with consumers eagerly on the lookout for competitive discounts and convenient buying options. Expected shifts in consumer behavior highlight the importance of offering promotions,…
6 ways to incorporate philanthropy in the workplace
As Q4 unfolds, most companies are in the midst of their busiest time of the year. Yet, this season also serves as an important reminder to pause and give back.…
Books to Help Prepare for Affiliate Marketing in 2025
Prepare for affiliate marketing success in 2025 with these six must-read books. Each book offers fundamental principles and unique insights to help e-commerce brands thrive in the ever-evolving digital landscape.…
Key Insights For Navigating the 2024 Holiday Shopping Season
As the 2024 holiday season rapidly approaches, Deloitte’s annual Holiday Retail Survey reveals expected shifts in consumer behaviors and optimism among shoppers. The survey was conducted between August 30 and…
Key Features of Bloom, Client Intelligence Dashboard
As an affiliate management agency, Advertise Purple is always working on innovative solutions to blend technology, transparency, and trust. Enter Bloom, our client intelligence dashboard that was launched this summer…
How Levanta Affiliate Marketing Software Drives Amazon Growth
Take your Amazon store to the next level with Levanta, an affiliate marketing software designed with sellers and affiliates in mind. Levanta was created to connect Amazon sellers with a…
5 Benefits of AI Chatbots for E-Commerce Brands
Chatbots have evolved beyond customer service tools, now powered by AI, they can now be utilized as essential partners for your affiliate marketing strategy. These virtual assistants are driving sales,…
Ways To Utilize AI-Personalization In E-Commerce
The rise of AI technology has changed how brands approach customer experiences and engage with consumers in the e-commerce space. Brands can use AI-driven personalization to tailor experiences, boost engagement,…
Unlock New Opportunities With Social Commerce
As e-commerce and social media continue to be staples in daily life, platforms are offering brands a new way to engage with consumers and drive sales. Enter social commerce –…
Consumer Trends Shaping Online Shopping In 2025
behaviors. Despite concerns around economic uncertainty and rising food and utility costs, global spending is expected to increase by 6% in 2025. A report by NielsenIQ projects that consumers will…
Prepare Your Ecommerce Brand For Success During Q4 2024
As we approach the end of the year, October 1 to December 31 present a critical period for ecommerce brands. The final quarter of 2024 brings increased consumer activity, influenced…