Growth Tips
SEO Building Blocks, Part Two
Written by: HaleyMikel P Recently, we talked about the building blocks of SEO, but we’re not done yet. All of the bests have sequels: Star Wars, Harry Potter, The Fast…
Curious About How We Track Affiliate Program Performance?
Okay, I’ve got a question, and it’s not the one the title poses. We’ll get to that later, though, so sit tight! The question I’ve got in mind is, how…
Why Now Is the Time to Enter Affiliate Marketing
Written by: HaleyMikel P Forms of affiliate marketing have always been integrated into business instinctually as a way to share knowledge about businesses or products, with a goal of increasing…
3 Ways to Keep Your Affiliates Engaged and Happy
To say that affiliate partnerships are at the cornerstone of affiliate marketing success is a bit of an understatement. More than just a mutual agreement, these collaborations bring benefits to…
SEO Building Blocks: A Pocket Guide to SEO Basics
Last week was a fun one. Not only did we introduce a new team member and addition to our content team, HaleyMikel P, but we got to enjoy her post…
Mid-Year Optimization Evaluation in 3 Simple Steps
Yesterday I had the great pleasure of introducing the Advertise Purple blog to our newest Content Manager, HaleyMikel P. She got everyone acquainted with her writing style via her AdPurp…
What’s the Big Deal About Buy Now, Pay Later?
You’ve seen it, right? You’re shopping online for a new surfboard after living vicariously through the latest issue of Surfer Magazine and just as you’re about to checkout, bam. There…
3 Ways to Shape the Customer Experience for a Post-Pandemic World
If there’s one thing we’ve learned over the last year, it’s… Wait, who am I kidding? We’ve learned a ton. Over those months of lockdowns, there’s no end to the…
Are You Ready for Father’s Day and the Expected $20.1 Billion in Spending?
Father’s Day is right around the corner and there’s always a certain kind of nostalgia around this time of year. For me, personally, memories flood in of the hand-crafted cards…
Waging a War on Cart Abandonment
You know the feeling. It’s a Tuesday after work and you’re home waiting for the water to boil on some killer pasta that you’re about to make. As entertaining as…
3 Ways to Optimize Your Affiliate Program for the Start of Summer
Next Monday marks the start of something we’re all looking forward to. I’m talking sunny days, picnics, hikes, spontaneous beach trips, SPF 50, and the NBA playoffs. If you live…
The Importance of Establishing Trust in eCommerce
Let’s take a walk down memory lane. As a disclaimer, I can’t promise that no embarrassing memories will surface along the way. I kid, I kid. We’re taking a different,…
