Growth Tips

SEO Building Blocks: A Pocket Guide to SEO Basics

July 13, 2021

Last week was a fun one. Not only did we introduce a new team member and addition to our content team, HaleyMikel P, but we got to enjoy her post…

Mid-Year Optimization Evaluation in 3 Simple Steps

July 9, 2021

Yesterday I had the great pleasure of introducing the Advertise Purple blog to our newest Content Manager, HaleyMikel P. She got everyone acquainted with her writing style via her AdPurp…

What’s the Big Deal About Buy Now, Pay Later?

July 7, 2021

You’ve seen it, right? You’re shopping online for a new surfboard after living vicariously through the latest issue of Surfer Magazine and just as you’re about to checkout, bam. There…

3 Ways to Shape the Customer Experience for a Post-Pandemic World

June 25, 2021

If there’s one thing we’ve learned over the last year, it’s… Wait, who am I kidding? We’ve learned a ton. Over those months of lockdowns, there’s no end to the…

Are You Ready for Father’s Day and the Expected $20.1 Billion in Spending?

June 11, 2021

Father’s Day is right around the corner and there’s always a certain kind of nostalgia around this time of year. For me, personally, memories flood in of the hand-crafted cards…

Waging a War on Cart Abandonment

June 4, 2021

You know the feeling. It’s a Tuesday after work and you’re home waiting for the water to boil on some killer pasta that you’re about to make. As entertaining as…

3 Ways to Optimize Your Affiliate Program for the Start of Summer

May 28, 2021

Next Monday marks the start of something we’re all looking forward to. I’m talking sunny days, picnics, hikes, spontaneous beach trips, SPF 50, and the NBA playoffs. If you live…

The Importance of Establishing Trust in eCommerce

May 19, 2021

Let’s take a walk down memory lane. As a disclaimer, I can’t promise that no embarrassing memories will surface along the way. I kid, I kid. We’re taking a different,…

Graduation Season Tips for Your eCommerce Business

May 14, 2021

Every year around this time marks new beginnings. Sure, I could take this as an opportunity to wax poetic about how the blooming of trees and flowers have inspired a…

How to Amplify Your Online Conversion Rates for 2021

May 10, 2021

Online window shopping—totally a thing, right? I can only speak for myself here, but I have countless items in my product wishlists on each retail app that I use. Pretty…

Back to Affiliate Marketing Basics

May 7, 2021

Sometimes we all need to go back to the basics. Whether it’s the fundamentals of cooking, astrophysics, or affiliate marketing, starting from the top can be a big help. Well,…

Celebrating Earth With 5 Ways to Help

April 27, 2021

It’s sunrise. The sky is painted hues of pink, purple, orange, and blue. It’s like the color palette of an easy, sunny Saturday morning. The morning sun and all the…