Growth Tips

Affiliate Marketing Tips for the Holidays

October 27, 2020

Whether online or in-person, the end of the year is when shopping reaches its peak in America. That’s also when businesses compete at their heaviest. There are indeed affiliate marketing…

6 Thoughts on the U.S. Election’s Impact on E-Commerce & Affiliate

October 21, 2020

You’ve heard it countless times at this point. People urging you to “get out and vote”. No matter what, by now you’ve been fed droves of information on how important…

Yes, COVID is Creepy, But These 2020 E-Commerce Halloween Hacks Should Do the Trick

October 19, 2020

Halloween, like everything else, is going to look a lot different this year. Without diving back into the elephant in the room, Coronavirus, let’s just say Halloween – a holiday…

Tech Update: Advertise Purple’s Director of Technology on Implementing and Utilizing Marketing Automation Software

October 16, 2020

Recently, it’s been reported that retailers have begun turning to automated marketing to save time and resources. We understand the need to maximize your marketing’s output and effectiveness during these…

4 Things You Need To Know About Coronavirus’ Impact on E-Commerce

October 13, 2020

I think by now we’re all aware on the surface-level that lockdowns and restrictions by governments in most parts of the world due to the spread of Coronavirus (aka COVID-19)…

Is Your Brand Ready For Q4? Some Marketing Tips to Help You Prepare

October 9, 2020

Boo! We have suggestions for you! Now that we’ve made it to October, Halloween is on the horizon and Q4 is officially here! While you may be in the process…

10 Ways McKinsey Predicts Consumer Behavior Will Forever Change Post-Pandemic

October 5, 2020

When McKinsey Consulting puts out a report like this one from a few weeks ago, major companies and budding entrepreneurs alike pay attention. They’ve gathered a reputation over decades as…

Advertise Purple Prepares For ‘Unprecedented’ Black Friday, Cyber Monday (Part One)

September 29, 2020

Last year, around this time, like usual, we were highlighting the impending importance of the fourth quarter in e-commerce, with holiday shopping, and specifically Black Friday and Cyber Monday on…

Factors to Consider when Choosing an Affiliate Network

September 28, 2020

Looking for one or multiple affiliates can take a lot of unnecessary time, money, and energy. That’s why the better alternative would be to work with an intermediary that will…

Popular Affiliate Marketing Myths Debunked

September 28, 2020

Hiring advertising partners can boost your company’s exposure and sales. As such, you might have heard some rumors about affiliate marketing that may have prevented you from giving it a…

Winter is Coming: 2020 Holiday Tips Any Marketer Must Know

September 25, 2020

I know, I know. Summer just zipped by and the thought of the holidays hasn’t quite entered into your brain yet. Given 2020, even the concept of it is difficult…

Culture Counts: Fun and Inventive WFH Events Spice Up Quarantine at AdPurp

August 27, 2020

Week 9 million in quarantine is going pretty well! It’s late August, so I’m just sweating in my apartment trying to convince my dog that I didn’t get fired and…