Industry Happenings
6 Tips For Training Millennials
Millennials get a bad rep. For no real reason. While some employers may claim they’re hesitant to hire us, believing we’re all lazy and self-absorbed, Advertise Purple has come to…
Successfully Measuring the ROI of Influencer Marketing
Influencer marketing is one of the hottest channels of the last few years. It’s grown into a multi-million-dollar industry and doesn’t look set to slow down any time soon. Part…
How Searching for the Right Marketing Affiliates Without Help Can Be Like Shopping in the World’s Most Confusing Grocery Store
Affiliate marketing described in the form of a somewhat aggressive (but accurate) analogy based on supermarkets: Imagine a massive fully-stocked supermarket without any labels in the aisles and items presented…
What is an Affiliate Program? Thought You’d Never Ask…
Are you thinking about signing up to an affiliate program or running one for yourself? Affiliate marketing is one of the fastest growing digital channels thanks to its strong ROI.…
The Secret to Hiring the Best Affiliate Account Managers in the Game
In order for Advertise Purple to deliver on our promise of superior affiliate management, we rely on having the best team possible. So when it comes to the hiring process,…
How Unlimited PTO Positively Affects Employees
Offering unlimited PTO might sound like a sure-fire way for employees to abandon all work, but we’ve noticed the opposite; We find ourselves encouraging our team members to take more time off for themselves.
Affiliate Marketing 101
Curious about affiliate marketing and how it can help build your business? You’ve come to the right place. But to understand affiliate marketing, one must first understand all the components…
5 Reasons to Start Affiliate Marketing Right Now
Affiliate marketing is more popular than ever and only looks set to grow. It currently drives 16% of e-commerce sales, equal to email marketing and ahead of both social and…
Affiliate Program Management
Affiliate program management can take the time and hassle out of your partnership program. Although affiliate marketing generates a high ROI, it can also be resource-intensive. Cultivating publisher relationships takes…
E-commerce Trends for 2019
Are you looking to get ahead of the next e-commerce trends in 2019? Understanding what’s set to grow (and what’s just a passing fad) can help you take your online…
5 Affiliate Marketing Trends in 2019
Are you wondering which affiliate marketing trends are set to explode this year? How will machine learning affect SEO? Or content marketing be influenced by voice search? As we head…
Affiliate Pro Tips: How to Make Sure Your WordPress Site is Secure
For most online business owners, security isn’t necessarily high on their list of priorities. Sure, we all know it’s important, but it’s sales and marketing that generate revenue, right? It’s…