Spotlights
Publisher Spotlight: A360 Media
By Alex Cramer In the world of affiliate marketing, bigger isn’t always better. After all, even if a publisher has a large audience, you still want to target those specific…
Partner Spotlight: Incubeta – Part 2
By Alex Cramer In part 2 of our conversation with Incubeta partnership manager Callum Kennelly, group commercial director Alex Haynes and senior partnership manager Chris Donovan, we delve into the…
Partner Spotlight: Learn how Incubeta Builds Paid Affiliate Marketing Campaigns for Their Clients with No Upfront Costs
By Alex Cramer When people say, “You get what you pay for”, that usually means that if you pay nothing, then you should expect nothing back in return. But what…
Affiliate Spotlight: Capital One Shopping
By Alex Cramer Whether you’re buying socks or a new TV, we all want the best deal on any purchase we make. That’s why we spend so much time going…
Affiliate Spotlight: AdPurp & Men’s Journal Partnership
As you know by now, partnership marketing is all about, well, partnerships. Despite having over 130k active affiliate connections, we value spending time with and keeping our finger on the…
Affiliate Spotlight: Tiara Rea-Palmer of CouponFollow on the Growth of Coupon Sites and Personalized User Experiences
One of the things we pride ourselves on at Advertise Purple is the relationships that we have with our great affiliate partners. They’re a truly impactful part of our business…
Affiliate Spotlight: Q+A with Eddie Alberty from Shop.com, Part 2
Let’s kick this thing off with an age-old question. Is too much of anything never good? Debatable, but in this case, I think we can make an exception. A few…
Affiliate Spotlight: Q+A with Eddie Alberty from Shop.com, Part One
It’s been forever, and I mean forever, since we’ve done one of these. It’s about time. Actually, come to think of it, this is my very first time writing one since…
Affiliate Spotlight: Q+A w/ Philip Searle From Shoptagr
It was my pleasure to chop it up with Philip Searle from Shoptagr, one of our favorite affiliates that we work with at Advertise Purple. They’ve seen success during a…
Affiliate Spotlight: Q+A with Max McClary From Piggy
When talking with members of my team about the top affiliates out there right now, it’s impossible to have the discussion without mentioning Piggy. It seems like customers of ours…
Advertise Purple to Donate to LA Family Housing to Support Those in Need This Thanksgiving
LA Family Housing is already thought of as a ‘Cause We Love’ here at Advertise Purple. This year, though, we think what they are doing is going above and beyond…
Spotlight: Salesfire’s Annam Y Talks Global Nature of Affiliate Channel
I had the distinct pleasure of speaking with the ever interesting and bubbly Annam Y, a partnerships lead at Salesfire, which is located in the UK, specifically in Middlesbrough, North…
