Spotlights

Network Spotlight: Rakuten Advertising’s Cary Pierce on Affiliate Marketing

September 21, 2020

I had the distinct pleasure of speaking with Rakuten Advertising’s Agency Services Manager Cary Pierce, who’s based out of Tampa, Florida and was able to discuss working in the field…

Honey & Advertise Purple Guide Clients Out of COVID-19 Trouble – Case Study

September 15, 2020

Link to full Advertise Purple and Honey collaborative case study March 2020 was a shocking and difficult time for many. Regardless of whether your job security was threatened or taken…

Beefed Up International Accounts Team Takes AdPurp’s Global Presence Step Further

September 10, 2020

It’s no secret that the world has become increasingly globalized and interconnected. Whether you live in Paris, France or Paris, Texas, if you have a WiFi connection, you can access…

Affiliate Spotlight: Q+A with CEO of Finance Blog Money Crashers

September 9, 2020

As the famous expression goes,” money makes the world go round,” which is why we were super excited to touch base with the site runner for the popular financial blog,…

Teambuilding.com Brings Much Needed Joy & Excitement to Remote Teams

September 2, 2020

In case you missed it, last week I wrote about some great Work From Home (WFH as we call it in the biz) events that our team had put together…

Affiliate Spotlight: NMPi Case Study and Q+A with Danny Fishbein

August 20, 2020

Strategic partnerships matter in the agency world. That said, our partnerships team works closely with affiliates of all kinds, recruiting, onboarding, and maintaining relationships with them; with the goal in…

Causes We Love: Dreamcenter.org

August 13, 2020

“Love thy neighbor.” Regardless of whether you’re a religious person, I think it’s important to keep in mind one aspect of the ten commandments I personally agree with most. To…

Affiliate Spotlight: Q+A with Wickfire’s Chelseah Murphy on Resiliency of the Affiliate Channel

July 21, 2020

At Advertise Purple, we have many partnerships with great digital marketing experts across the country and even the globe. More recently, we’ve highlighted our relationships with a few of those…

Affiliate Spotlight: Case Study and Q+A with UpSellit Director of Marketing, Anthony Villegas

July 16, 2020

For the co-branded UpSellit and Advertise Purple case study, click here. When it comes to highlighting our favorite affiliates, it can be difficult to pin down where to begin. Advertise…

Affiliate Spotlight: Lauren Cooley of RetailMeNot on Back-to-school & Post-COVID Market Trends

July 9, 2020

I think we can all agree, as society slowly reopens, there is ample opportunity for our economy to kick back into gear and move us towards better days. I’m proud…

Network Spotlight: CJ Affiliate’s Sean Longman on COVID-19 Impact + the Future of Affiliate

June 25, 2020

In the fast-moving world of affiliate marketing, if you plan to adapt and evolve along with the industry, you better establish some great relationships. We at Advertise Purple know we’re…

Affiliate Spotlight: The Adult Man

June 12, 2020

I was recently able to connect with campaign manager William Barton from one of our favorite content affiliates, The Adult Man, to ask him a few questions about how business…