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For all the steadfast readers who relentlessly read every post on this blog, you’ll remember last week’s book recommendation list. Don’t worry I’m not asking you for a progress update or book report. I know some of us don’t have the time (or patience) to sit down and read a book every day, which is why this week I have some marketing podcasts for you. Same things goes, taking advantage of the opportunities and resources you have to learn more and expand your own understanding of your industry, practicing new skills and honing in on your established ones, are key to staying competitive. We have information so readily available at our fingertips but rarely take advantage of it for self-improvement. The next time you get in your car to drive to work or hop on the treadmill at the gym listen to one of these podcasts instead of the same Drake songs over and over again.
Generation builders with Mariam Hakobyan
Generation builders shares the behind the scene stories of how to build a business from the ground up from the perspective of some of the most influential e-commerce leaders. You’ll hear from the minds behind the incredible growth of companies like HubSpot, Shopify, and Notion, gaining key insights into the ups and downs of owning and operating a startup and scaling it into something undeniable. Even the largest e-commerce businesses started out with a website with no traffic, social media with no followers, and a checking account with no deposits. This podcast is the ideal blend of inspirational and hopeful while staying realistic and making you feel motivated to take the reins on your company’s growth, using the expert advice to propel you towards success.
The Marketing Millennials with Daniel Murray
This podcast is not for the faint of heart, or those with high blood pressure. This #unfiltered marketing podcast dives into the nitty gritty of what it takes to market in today’s digital social climate and if the debate requires some F bombs to be dropped then so be it. With over 100 episodes, host Daniel Murray has covered everything from consumer psychology, to using AI, to creating and securing demand for your product, and countless other topics each with a guest speaker to chime in and add fuel to the fire.
Marketing Powerups with Ramli John
Marketing Powerups is the perfect fit for anyone wanting to learn skills that can help them create better marketing decisions and gain momentum in their career. Each week, a guest speaker shares a specific marketing powerup – think how to build a landing page sure to convert, how to write content that’s actually engaging, how to turn first time customers into avid supporters. Now each guest gives the framework for their industry short-cut, real examples of how they use it, and the story of how their marketing trick helped them climb the ladder in their career.
Podcasts are one of the best ways to learn new things with the least amount of effort possible. All you have to do is sit and absorb the wisdom the hosts impart. So many people are hopping on the podcast bandwagon that new shows are coming out every month and the content only gets better. So if you aren’t already a fan, give one of these shows a shot and see if it changes your perspective on the whole podcast craze.