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Team Happiness is Our Secret Sauce: Advertise Purple’s Employee Satisfaction Hits New High!
At Advertise Purple, our team’s happiness and fulfillment aren’t just buzzwords—they’re as essential as our morning coffee (and trust us, that’s pretty essential!). To keep a pulse on how we’re doing, we turn to our employee Net Promoter Score (eNPS), which asks a straightforward but powerful question: “How likely are you to recommend Advertise Purple as a workplace to a friend?”
We’re thrilled to announce our latest eNPS results are officially the best of the past year, rising 8 impressive points since our previous survey. That upward swing isn’t just a nice number—it’s proof that our constant efforts to improve are genuinely paying off. Or as we like to think: we’re clearly doing something right!
So, what’s the big deal with an improved eNPS? Simply put, happier employees mean higher engagement, stronger creativity, and a more energized team. Did you know happy employees can increase productivity by up to 20%? For digital marketing companies like ours, where creative thinking and client relationships are everything, that productivity translates directly into exceptional service and killer campaign results.
When we stack our eNPS against national benchmarks, we’re proud to be comfortably above the industry average, highlighting Advertise Purple as not only a market leader but a workplace people genuinely love. Typically, a good eNPS score is around 30 or higher, and let’s just say, we’re proudly surpassing that mark.
Our employees shared exactly what they love most about working at Advertise Purple, and the top themes were:
- Culture: Culture isn’t just something we talk about; it’s something we actively live. AP’s culture is lively, collaborative, and fun—a place where good ideas flourish, innovation thrives, and Mondays aren’t dreaded (seriously!).
- People at Work: Turns out, when you surround yourself with great people, work doesn’t feel like work. At AP, colleagues quickly become friends, building strong bonds through teamwork, mutual respect, and daily laughs.
- Atmosphere (Feeling): The vibe at AP? Positively awesome. Employees appreciate our open-door policy, approachable leadership, and a comfortable atmosphere where everyone feels valued and heard.
- Community: Being part of Advertise Purple means joining a supportive, engaged community. From team outings and wellness initiatives to spontaneous office celebrations, we’re a workplace that cares beyond just the professional.
- Communication: While communication was celebrated as a strength, our team also flagged it as an area for continued improvement. And because we value our team’s feedback seriously (and humorously), we’re actively rolling out new initiatives to level up our internal comms game. Expect more frequent town halls, clearer updates, and possibly fewer accidental “Reply All” emails.
As we celebrate these wins, we acknowledge there’s always room to grow. Enhancing our communication is a priority, and we’re committed to making sure everyone’s voice is heard loud and clear (but not too loud—we’re still a professional setting, after all).
Ultimately, we know that happier employees equal happier clients, better service, and more success stories. This latest eNPS milestone isn’t just good news for our team—it’s fantastic news for everyone who partners with Advertise Purple.
A huge thank you to our incredible team. Your dedication, creativity, and candid feedback make AP what it is today—simply the best. Here’s to keeping that upward momentum going strong!
