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We’ve been collecting affiliate and campaign performance data for well over a decade and using it to our advantage to generate automated recruitment and optimization recommendations that are backed by data and unique to each client. Our team has been using this platform since 2017 to deliver customized solutions for the brands we work with every day. Now we are letting you behind the scenes of our most invaluable asset. Giving you access to our treasure chest of insights so you can build out your own affiliate roster.
Affiliate marketing has gotten so widely popular because it is a performance based model where affiliates are incentivized to put out good promotions for brands in order to get paid because they rely on earning a commission. And while this cost-structure makes it a great option for small businesses, it’s pretty difficult to source all thousands of affiliate emails and reach out to them individually, only to hear back from a handful of decent ones. It’s easy to lose focus when you don’t know where to begin or how to proceed.
Mosaic gives users access to hundreds of thousands of active, qualified, affiliates who have driven revenue for our other clients, and keeps track of your program’s progress by building out revenue reports, KPI reports, and analyzing the performance of each of your affiliates. And while all that is great and dandy, we couldn’t stop it there. One of the most difficult parts of carrying out a successful affiliate strategy is knowing which affiliates to work with and how to choose who to optimize with. Our fresh faces report will give you access to the top-performing affiliates for other brands similar to yours, and our commission report will show you what you’re offering compared to competitors so you can adjust your price structure in tandem with that affiliate’s performance. We also work to put together opportunities for Mosaic clients based on what we see from your performance data, sending each user unique optimizations suggestions that they can access straight from their dashboard.
At Advertise Purple we’ve always sought out to deliver the best possible level of service to every one of our clients regardless of how big their team or budget was. We know not everyone can afford to fully outsource their affiliate program, and we know some might want to test the waters before diving head first into the deep end. But as one of the top awarded affiliate agencies across the globe, we want to be able to share our resources more widely helping thousands more businesses to grow through the power of a strong affiliate network. So all that being said, we are incredibly proud to introduce to the world – Mosaic, our baby, our north star, our pinnacle of truth – now at your fingertips.